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Thursday, 8 October 2009

Polaroid RIP

The 9th October 2009 will see the final Use by or Expiration date of the last batch of Polaroid film manufactured. The exhibition at Atlas will feature a wide selection of Polaroid prints by photographers who have either worked directly with the Polaroid Corporation as part of their research program or who have become famous for the quality of their Polaroid prints either alongside or independent from their traditional camera-based work. It will thus trace the development and use of this unique medium up to the present day.

At the Atlas Gallery 9th October - 28th November. 41 Dorset Steet London W1U 7NF

The exhibition will feature special commissioned works by Contemporary artist Marc Quinn, legendary Pop artist Peter Blake, and iconic Magnum photographer Elliott Erwitt. Quinn wrote of this experience: What I like about Polaroids is that they are like a sculpture of a photograph. In other words, when you press the button, the Polaroid comes out of the camera, and image is transformed into an object (May, 2009).

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